Don’t just focus on Google for your SEO. If the next big algorithm update hits your rankings hard, you could see significant decreases in profits. Instead - diversify! Focus your SEO organic ranking goals to several search engines such as Yahoo, MSN, ASK, Looksmart and others.
Spreading out your focus for SEO can ensure that if one search engine brings your site down in rankings after a big algorithm update, you’ll still get trickle in traffic from the other engines while you play catch up on the newer tactics.
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